Mashell Goodluck was raised in the vibrant Caribbean culture, where religion and fashion are intertwined. Growing up in a church-going family, he was exposed to the beauty of traditional religious garb. As a church-goer, he was always inspired by the way people dressed for Sunday service, and the way they used fashion to express their devotion. He was particularly struck by the way people in the Caribbean mixed the elegant and the everyday, combining their faith with a sense of playfulness and fun.

This fusion of mondaine and devotional is the synonymous foundation of Mashell's brand. He started designing clothing that reflected this mixture of elegance and playfulness, creating pieces that were both stylish and practical. when Mashell moved to New York and visited California, he saw the contrast between the two cities and their approach to fashion and religion was something that stood out. In New York, people were more focused on high-end luxury and sophistication, while in California, people were more laid back and free-spirited.

The next collection, "Come As You Are", is a reflection of Mashell's journey from the Caribbean to the bustling cities of New York and California. In these cities, he discovered a whole new world of fashion and spirituality, which inspired him to create a collection that speaks to the diverse needs of individuals.

The collection "Come As You Are" is an invitation to embrace your true self, regardless of your background or beliefs. It's a celebration of diversity and individuality, and a reminder that we can all find comfort in the familiar, yet still, be open to new experiences.

Each piece in the collection is carefully crafted with the finest materials, and adorned with intricate details, paying homage to the beauty of traditional religious garb. The collection is a fusion of modern and traditional elements, combining timeless silhouettes with bold, edgy prints and embellishments.

The brand Mashell Goodluck is more than just a fashion label. It's a story of a man's journey, a tribute to his roots, and a celebration of diversity and spirituality. With the "Come As You Are" collection, Mashell invites you to be a part of his story, and to embrace your true self, with confidence and grace.